Press Releases
Intersil’s New Endura Product Family to Address Power Management Market

— Endura brand to illustrate 24x7 reliability of Intersil’s Power Management portfolio New branding campaign unveiled

IRVINE, CA, September 11, 2000—  Intersil (NASDAQ: ISIL), a leading provider of power management solutions for PCs, file servers and portable information appliances, today announced the formation of a new product family to fully address the rapidly-growing power management market. Intersil also unveiled today a new brand identity to raise awareness of the company’s power management product portfolio among its global customer base. The power management portfolio will now be marketed under the "Endura™" brand name.

"The Endura brand embodies Intersil’s value proposition," said Rick Furtney, vice president and general manager of Intersil’s Power Management business. "Intersil’s customers recognize the qualities of our power management products for desktop PCs, laptop PCs and state-of-the-art portable information appliances. Endura allows the company to combine our market reputation and the product characteristics of 24x7 reliability and availability under a single, powerful brand name and logo."

The Intersil Endura product family consists of leading power management solutions for desktop PCs, workstations, RAID systems and high-availability servers. The new product family will continue to develop high efficiency solutions that will be used in portable PCs and mobile information appliances, as well as home gateway products. Endura devices will address the increasing demands for power, connectivity and availability of higher performing information appliances, supporting current and next generation microprocessors, information appliances and the burgeoning Internet infrastructure.

"Intersil currently owns a significant portion of the global desktop and hot-swap computer power management markets," said Furtney. "Endura power management products are currently designed into more than half of all AMD Athlon microprocessor-based computer systems, and it is estimated that Endura products are found in nearly one-third of the servers, redundant array of independent disks (RAID) systems, and workstations manufactured since 1997. This high usage rate is evidence of the industry’s confidence in Intersil’s power management products that support the growing demand for ease of connectivity and the increasingly powerful wired and wireless information appliances in the enterprise and in the home."

Intersil’s Endura branding campaign features a new, progressive vision for the product line, a new logo, redesigned collateral materials and a more coordinated communications approach to promoting Endura products. The new logo features the Endura name in stylized black letters with a modern typestyle and red, sweeping half circles around the Endura name. The company also is building on that color scheme and modern design for its new marketing communications materials. A downloadable version of the logo is available on Intersil’s Web site at http://www.intersil.com/pressroom/photoroom.asp.

The branding campaign will leverage the product family’s ongoing communications program, and includes advertisements in trade publications, public relations efforts and direct contact with the company’s customers, prospects and other key stakeholders.

About Intersil Corporation
Irvine, California-based Intersil uses its semiconductor expertise to enable highly integrated voice, data and video communications. Intersil's integrated communications portfolio includes PRISM® Wireless Local Area Network (WLAN) chip sets that enable mobile connectivity products for the home and office; analog, mixed-signal and digital integrated circuits for broadband access to wireless and wired Wide Area Networks (WANs); and power management products that enable 24x7 reliability in network servers, next generation PCs and information appliances. For more information about Intersil, visit the company's Internet homepage at www.intersil.com.

This press release contains information relating to certain projections and business trends concerning Intersil’s power management products and he power management market that are forward looking statements as defined in the Private Securities Litigation Reform Act of 1995. Such forward looking statements are based upon management’s current expectations, estimates, beliefs, assumptions, and projections about our business and industry. Words such as "anticipates," "expects," "intends," "plans," "believes," "seeks," "estimates," "may," "will" and variations of these words or similar expressions are intended to identify forward looking statements. In addition, any statements that refer to expectations, projections or other characterizations of future events or circumstances, including any underlying assumptions, are forward looking statements. These forward looking statements are not guarantees of future performance and are subject to certain risks, uncertainties and assumptions that are difficult to predict. Therefore, our actual results could differ materially and adversely from those expressed in any forward looking statements as a result of various risk factors. Important risk factors that may cause such material differences for Intersil in connection with the power management market include, but are not limited to, the rate at which our present and future customers and end-users adopt Intersil’s current, and next-generation power management devices; the timing, rescheduling or cancellation of significant customer orders; the loss of a key customer; the qualification, availability and pricing of competing products and technologies and the resulting effects on sales and pricing of our products; silicon wafer pricing and the availability of foundry and assembly capacity and raw materials; intellectual property disputes; as well as other risk factors detailed from time to time in Intersil’s filings with the U.S. Securities & Exchange Commission. These forward looking statements are made only as of the date of this press release and Intersil undertakes no obligation to update or revise these forward looking statements.

Endura is a trademark of Intersil Corporation

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